About Jorien


I’m Jorien

A Dutch name pronounced as ‘Yorin’.

My mission is improving Healthcare. Creating innovative solutions and strategies, so Doctors and Healthcare Professionals enhance career satisfaction.

I bring 20 years of experience as an Athlete, and in Leadership, Business-development, and Entrepreneurship together with tailored strategies and services for Doctors and Healthcare Professionals. With this experience and expertise, we can reshape the future of Healthcare. 

In 2004 I had a dream to live and work in Australia.
In 2016 this dream came true, I left my home in the Netherlands, migrated to Australia and started a new life and an entrepreneurial journey. 

Do you want to develop your medical practice or a new solution for Health care?
Direct In-Focus brings together Doctors, Leaders, Healthcare professionals and brilliant ideas, to create strategies and plans that maximise impact.

Bachelor Business Administration,
Diploma Consumer Marketing
Diploma Prince2 Projectmanagement
Certificate High Performance Coaching
Certificate 3 & 4 Personal Training

Business Development achievements

  • A service to offer 24/7 complex nursing care at home,
  • A partnership for home care services,
  • Real estate & service concepts that allowed the elderly to live more independently.
  • Wellness & Vitality Hub for 65+.

Personal life
I’ve trained as an elite athlete in the past – competed at the Dutch Judo Championship in 1997. Hence, this journey gave me the personal foundation to never give up and keep finding ways in my career and life to make it happen.

Beside spending a lot of hours working & study, you will find me powerlifting in the gym, playing squash with friends and spent time with my family.

Are you ready to create the next step in Healthcare with Direct In-Focus Consultancy?